How to not track an individual link in a Salesforce email

To track clicks in a SalesForce email template, you add the proprietary “custom” tag in the body of your HTML.

<custom name=”opencounter” type=”tracking”>

This will track all links.

But, what if you do not want to track individual links?

You can create a variable and assign the complete “a” tag to it, including the clickable text, and the closing “</a>”.

SET @Targetbase = ‘<a href=”https://www.targetbase.com”>Do not track this link to Targetbase</a>’

In the body of the email, you just render the print the value of the variable.

%%=v(@Targetbase)=%%

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Marketers Can’t Wait to Use AMP for Email, But Here’s What Will Be Holding Them Back

You would think I would be more excited about this, as it’s a new technology for email, which doesn’t come along very often, but I feel this could be the Flash of email. It’s starts out cool, but in the end is causes more problems than it solves.

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Outlook App on iOS Not Displaying Images

Here’s a link to a discussion on Litmus about images not displaying in the Outlook app on iOS. I’m having this same issue. The images do show up the second time you open the email, which is very frustrating.

I have not tried removing “display block” yet, but the other fixes did not work for me.

Outlook App on iOS Not Displaying Images
https://litmus.com/community/discussions/5144-outlook-app-on-ios-not-displaying-images

Thank you for reading!